There are some exciting changes coming to iPaper: we’re creating a seamless transition between browsing and purchasing in iPaper Flipbooks. These changes aim to refine how products are presented in your digital catalogs’ cart, through:
We’re ushering in these changes with a revamped cart. This redesign will offer a more inspirational, and informative view of a customer’s cart, allowing for a seamless transition between browsing and purchasing.
Getting an overview of the products you’ve put in your cart, and finalizing your purchase is a key part, and often the culmination of your shopping journey. The redesigned cart feature is designed to put this in focus, by moving from the sidebar, to a dedicated cart modal. We’ve done this to make the cart more in line with established e-commerce design principles.
Additionally, this feature will inform visitors about when a product is added to the cart through informative toast-notifications, which include the ability to quickly add multiples of products to the cart.
Complementing the redesigned cart, we’re also introducing a new concept to iPaper – the ‘Product’ feature – which will bring together all of a product’s specifications, including product images and variants, into an expanded product view modal.
Using Products, you’ll now be able to group different variants, including unique product images and descriptions, under a single product.
With the introduction of product images, we’re now able to enrich the cart experience further by including these in the cart, and the toasts that display when a product is added to it.
You can see, and interact with, the redesigned cart experience live in our demo Flipbooks:
We aim to deliver this new shopping experience across multiple stages, with the first being the launch, and testing, of the new cart concept including the new, modal-based layout.
At present, it will not include the ability to display product thumbnails within the cart, or the introduction of the Product concept.